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Appaman
Brief Overview
There's greater feeling than seeing your kid feeling his best. So this spring, bolster his confidence with a sharp suit he’ll actually want to wear to all of your family events.
Appaman sought to raise consumer awareness of their line of boy's suits. Enlisting the help of PureWow, out team assembled a program featuring three mommy influencers. The ask? To style their sons in all-Appaman attire.
The results were undeniably adorable, and clearly registered with their followings, netting nearly 115,000 impressions from a total of 185,000 combined followers (a 62% engagement rate).
Key Stats
- Two (2) x Macro Influencers
- Four (4) Pieces of Content (1 x Post + 1 x Story)
- Nearly 115,000 Organic Impressions
Select Influencer Content
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