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Clinique
Brief Overview
Clinique sought to promote their newest holiday sets just in time for Black Friday and the holidays.
Clinique partnered with PureWow to assemble an influencer program that featured a mix of celebrity and macro-tier influencers in the beauty category.
The campaign generated over 3.75 million (yes, million) impressions, 115,000 engagements, and over 7,500 visits to Clinique.com. "
Key Stats
- Twenty (20) Influencers (Macro + Celebrity Tiers)
- Forty (80) Pieces of Content (1 x Post + 3 x Story w/ Swipe Up)
- Over 3,750,000 Organic Impressions
Select Influencer Content
Alicia Saavedra (@aliciastylish)
Amanda Bloom (@amanda.in.bloom)
Andrea Coonrod (@andrea.coonrod)
Ash Deleon (@ashdeleon)
Bessy (@bessydressy)
Caitlyn Chase (@caitlynchase)
Candace Hampton (@thatbeautybeau)
Cara Fries (@marvelousinthemidwest)
Carly Anderson (@lipglossandcrayons)
Christine Kong (@dailykongfidence)
Heart Defesnor (@thatsheart)
Ingrid Nilsen (@ingridnilsen)
Kat Ensign (@katwalksf)
Laura Reynoso (@spanglishfashion)
Michelle Ji (@runwayonthego)
Militza Yovanka (@militzayovanka)
Nina Hu (@citizensrunway)
Rosy McMichael (@rosymcmichael)
Vonette Stewart (@vonnettestewart)
