Dove Pop-Up

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Brief Overview

Dove sought to remove the stigma surrounding seeking pleasure. After all, why not treat yo' self? Partnering with PureWow, Dove threw a multi-sensorial event that celebrated what life is all about: indulgence.

To compliment the event, our team invited a select group of influencers to share the Dove #PleasureSeeker experience with their followers, generating over 250,000 organic impressions as added value.

Key Stats

  • Six (6) Influencers (Rising Tier)
  • Eighteen (18) Pieces of Content (1 x Post + 2 x Stories)
  • Over 250,000 Organic Impressions