*This post may contain affiliate links, which means we may receive a commission—at no additional cost to you—if you make a purchase through one of these links.
Herbal Essences
Brief Overview
In the days leading up to the Royal Wedding, the world was seemingly ablaze with Markle-mania. Looking to capitalize on the uproar, Herbal Essences sought to raise awareness towards their royal connection with Kew Gardens.
Leveraging the help of PureWow's one-to-one influencer network, The Coterie, we were able to execute the campaign within twenty-four hours--just in time for the Royal Couple to say "I do".
Key Stats
- Ten (10) Influencers (across the Celebrity, Macro, and Rising Tiers)
- Twenty (20) Pieces of Content (1 x post + 1 x story w/ Swipe Up)
- Roughly 2.5 million Impressions (Organic)
Select Influencer Content
Similar Campaigns
