KILZ
Brief Overview
KILZ sought to better educate customers on how to get the most out of their various home improvement products. Partnering with PureWow, our team crafted a mini-content series to help achieve this goal.
The video series was composed of short "how-to" videos, showcasing unconventional uses for their paint & wood finishing products.
To enhance these videos, we cast interior design-savvy influencer talent to help guide viewers throughout the various steps of the tutorial.
Furthermore, we leveraged these influencers' handles in order to extend the content's reach amongst a home improvement & DIY-obsessed audience.
Key Stats
- Two (2) Influencers (Rising Tier)
- Two (2) pieces of content
- Syndication on influencer handles and @Paint
Select Influencer Content