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Brief Overview
As the 2018 holiday season approached, Reebok{:target="_blank"} sought to raise awareness of its rebrand, which featured a fresh logo and new, fashion-forward footware, fitness, and athleisure products. Additionally, with its new partnership with Finish Line, the company sought to drive traffic to Front Line stores, particularly in the markets of Los Angeles, New York, and Miami.
We assembled a diverse cohort of ten (10) micro-influencers, particularly in the realms of diet, fitness, and fashion and delivered over 200,000 impressions.
Key Stats

Select Influencer Content

Abby Chhabra (@marbelouslypetite)

Abby Chhabra (@marbelouslypetite)

Ciara Austin (@ciaratoga)

Evelyn Torres (@brickellista)

Liz Dumdum (@lizdumdum)

Maisha Kabir (@literatella)

Meagan Johnson (@sculptedbymeagn)

Meagan Johnson (@sculptedbymeagn)

Skye Gallagher (@skyegallagher)

Tania Cascilla (@darling_tee)

YouMe Lin (@shesyoume)
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